Nice of you to stop by. My name is Mallory Woodrow Kabot and I am an advertising professional who specializes in social media strategy and content development. I am currently the Social and CRM advertising lead for Buick USA at General Motors.
Previously, I was a member of the Chevrolet Digital & Social Advertising team. Prior to that, I was the social marketing manager for a digital agency based out of Ann Arbor, Michigan where I led our daily social marketing efforts and acted as a content strategist for the KAO Brands: Jergens, Biore, John Frieda, Curel, and Ban.
In my spare time, I act as an instructor for the Google Online Marketing Challenge, am a founding member of the Social Media Association of Michigan, and my writing on the topic of social marketing has appeared on Forbes, Mashable, Entrepreneur Magazine, The Daily Muse, Social Media Examiner, and various other social media and business related publications.
I have a penchant for puppies, political satire, and specialize in the following: